We spend most of our week in Collin County kitchens, so we watch these numbers the way other people watch the weather. Here is where the county stands going into the fall selling season, and what we think it means if you own a home here.
The county, month by month
Realtor.com's listing data for Collin County, published through the Federal Reserve Bank of St. Louis:
| May 2026 | June 2026 | July 2026 | August 2026 | |
|---|---|---|---|---|
| Median listing price | $526,000 | $530,000 | $529,000 | $520,000 |
| Active listings | 4,779 | 5,301 | 5,346 | 5,180 |
| New listings that month | 2,216 | 2,196 | 1,768 | 1,540 |
| Median days on market | 43 | 50 | 53 | 60 |
| Listings with a price reduction | 2,352 | 2,806 | 2,884 | 2,568 |
Three things stand out. Asking prices peaked in June and have eased since. Homes are taking noticeably longer to sell, from 43 days in May to 60 in August. And new listings fell by almost a third from May to August, which means fewer fresh competitors for anyone who lists this fall, but also fewer buyers out looking.
Roughly half of the active listings in the county carried a price reduction in August. That is the number we would put on the refrigerator if we were selling. It says most sellers priced for the market they remember, not the one they are in.
City by city
Redfin's sale data, covering the three months through August 2026:
| City | Median sale price | Change vs. last year | Days on market |
|---|---|---|---|
| Plano | $540,000 | up 1.8% | 36 (35 last year) |
| Frisco | $675,000 | down 2.2% | 50 (48 last year) |
| McKinney | $511,000 | down 4.5% | 45 (45 last year) |
Plano is the outlier: prices still edging up and homes moving in about five weeks. Close-in, established neighborhoods with mature trees and good schools are holding their value, and buyers there are paying for finished homes. Frisco and McKinney are softer, with prices down year over year and Frisco homes sitting close to two months. Both cities have a lot of new construction nearby, and a resale home is competing directly against a builder's model.
We work Allen every week as well. Its page was not available when we pulled these figures, so ask us for the current numbers rather than trusting a stale one here.
What it means for a seller
At $500,000 and up, buyers expect the kitchen and primary bath to be done. Not necessarily remodeled, but done: painted or refreshed cabinets, current counters, updated lighting and hardware, nothing that reads as a project. Shady Point in Plano is the fully remodeled version of that. Most listings need a fraction of it.
In Frisco and McKinney, condition is doing more work than price. When a buyer can choose between a resale home and a new build for similar money, the resale home wins on lot, trees, and location, and loses on finishes. Closing that finish gap is the whole point of a pre-sale renovation. Fresh neutral paint, consistent flooring, and a kitchen that photographs well are what move a McKinney listing from the 45-day pile to the first-weekend pile.
Longer days on market change the timeline math. At 60 days, a seller who lists as-is and takes a price cut at the four-week mark has often spent more time on the market than the renovation would have taken. On average our projects finish in a few weeks, and the estimate is in your inbox within 48 hours of the walkthrough.
Fewer new listings help you, if you are ready. Buyers still shopping in the fall have less to choose from. A finished home in a thin market gets attention it would not have gotten in May.
Where we come down
If you are thinking about listing in Collin County in the next six months, get the walkthrough now. We will tell you what your buyers at your price point expect, what to fix, what to skip, and what the calendar looks like to be live before the spring wave. The walkthrough and the estimate are free, and the numbers above will be different by the time you read this next spring, so ask us for the current ones.
